How AI is Positively Influencing Political Advertising
October 1, 2023
I am sure many of you, like me, are following the rise of Artificial Intelligence (AI) and its potential use and misuse among political Campaigns. PM+M has showcased much of this news on our social media sites. From deepfakes,...
The Power of Sports Advertising: Reaching Targeted Audiences Beyond Home Markets
June 26, 2023
By: Steve Ullman, Fournder and President, Political Marketing + Media I am asked every so often whether advertising on sports properties is effective when there is no true “home” team to consider. For example, in this...
Regional Sports Networks (RSNs): Targeted Advertising at Its Finest, Even for Political Campaigns
June 14, 2023
By: Stephen Ullman, President and Founder, Political Marketing + Media Political advertisers sometimes make the mistake of thinking placing an ad on a national network is the best way to get the word out about their candidate or...
Political advertising and live sports – A match that wins.
May 17, 2023
Here at Political Marketing + Media we focus on helping political campaigns extend their advertisers reach through live sporting events. Many clients ask if sports are the right venue for political messaging. Well this blog will show...